WALTER’S

STRATEGY, BRAND IDENTITY, APPAREL, PRODUCT, SWAG

For 25 years, Walter’s, a neighborhood gem has been a place for locals to come and enjoy a classic americano and great conversation. The area however, was experiencing a lot of growth, new businesses were popping up and competition was elevated – equipped with specialty food and drink pairings along with modern interior updates. We helped Walter build a brand that gave a nod to the past while also matching the quality product that he delivers each day. We also helped with update his signage and key touchpoints like the long time customer punch card.