Organic Prairie's Mighty Organic products are the only 100% Grassfed Organic Beef snacks on the market. As a farmer-owned cooperative, the standard was set nearly 20 years ago, using Australian cattle for reasons beyond just the taste.

With some foundation work on category and consumer, we helped steer the Mighty brand in a direction that connected to the feeling of being Mighty. A winning combination of bold custom lettering integrated with a centralized burst makes for a fun and energetic first impression. This a proud brand creating good product. In short, it’s delicious stuff.

The first organic ultra filtered milk introduced to the market. For the ones seeking high protein and less sugar. The design architecture supports the “ultra” platform, differentiating from its base line of OV Organic Milks. Big farm energy shelf block with the functional details to follow.